Since initiating our first client relationship in 2004 we’ve grown our business through a single-minded focus on the personal touch. This focus manifests itself both in the way we work with you and in the way we encourage you to focus on your customers and your team.

Just as your customers need to feel special and be treated as an individual, so do you. So, while we do see trends and patterns, we know that every client company is different and we apply our experience in a customised way.

Central to our personal touch and to everything we do are our core values:

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  A passion for delivering fantastic service

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  A focus on creativity and fun (people work and learn better this way)

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  A straightforward, open approach and a desire to share our knowledge

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  Proactive and always willing to help

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  Professional, professional, professional

We really take these values to heart – if we didn’t believe in them we wouldn’t be doing what we do every day as successfully as we do.

The China market is constantly growing, developing and changing. Since we started in 2004 we’ve seen huge changes in Chinese consumers’ service expectations and attitudes to customer experience.

We’re passionate about every area of customer experience and we’re not just limited to one discipline. We recognise there’s always more to know and (like our clients) we’re hungry to learn.

This open-minded and exploratory approach allows both us and our clients to keep ahead of the competition as the leading customer experience experts in Greater China and Asia.